Avery Dennison Adds Shine and Glimmer to Supreme Wrapping™ Film Portfolio | Avery Dennison | Graphics

Avery Dennison Adds Shine and Glimmer to Supreme Wrapping™ Film Portfolio

(PLACE OF RELEASE), October 26, 2015 – Avery Dennison Graphics Solutions announced today the launch of the all new Diamond Supreme Wrapping™ Film. Brilliant shine and glimmer have been incorporated into six new car wrap colors that include Diamond White, Diamond Amber, Diamond Red, Diamond Purple, Diamond Blue and Diamond Silver.

"The Diamond Supreme Wrapping Films sparkle and capture attention in any light, indoors or out, for all types of graphics applications," said Pravin Krishnan, segment marketing director, Avery Dennison Graphics Solutions, Asia Pacific. “In an array of rich colors that range from fire to ice, the Diamond films provide glamour and shimmer for items that require special attention such as car wraps, environmental graphics and even items like musical instruments.”

The new Diamond car wrap films feature the superior performance and easy installation characteristics of all Supreme Wrapping Films. A combination of a cast color film and a protective overlaminate allow for single material application, and a variety of roll sizes provide for a seamless installation. Easy Apply RS™ air egress technology allows Supreme Wrapping Films to be repositioned and applied bubble-free while the adhesive is long-term removable.

“The metallic flakes in the Diamond films are incredible,” said Kevin Kempf, owner of PG Nola, a wrap shop in the United States. “I installed a custom wrap with several Diamond films on a client’s Harley Davidson motorcycle, shipped in from Panama City, FL. He gets stopped by people all the time, commenting on the colors and the way they shimmer in the light.”

Supreme Wrapping Films come in a broad range of colors and finishes so graphics professionals can choose the right combination for each application or customer request. More information, including product data sheets on the Diamond films with specific warranty and durability information, can be found at graphicsap.averydennison.com/diamond.

For details on Avery Dennison products, designers, printers and installers can visit www.graphicsap.averydennison.com

 

About Avery Dennison

Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. With operations in more than 50 countries and 25,000 employees worldwide, Avery Dennison serves customers with insights and innovations that help make brands more inspiring and the world more intelligent. Headquartered in Glendale, California, the company reported sales from continuing operations of $6.3 billion in 2014. Learn more at www.averydennison.com.

A segment of Avery Dennison’s Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit graphicsap.averydennison.com.

Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs and codes or service programs are trademarks of Avery Dennison Corporation. Certain third party trademarks and trade names used herein are the property of their respective owners.

Media Contact:

Angeline Chong

angeline.chong@ap.averydennison.com

+65 6349 0381