Avery Dennison Opens New Training And Innovation Centre In Brisbane

Materials Science Capabilities and Training for the Graphics Solutions Industry in Asia Pacific Region

Chris Kilgour (right) and Jordan Leach at the official opening ceremony on March 14, 2023.

Melbourne, Australia, March 15, 2023 – Avery Dennison Graphics Solutions officially opened its new Training and Innovation Centre in Berrinba, Queensland, for graphics solutions professionals to learn new skills, explore cutting-edge technologies, and access state-of-the-art facilities as they bring their creativity to life.

This is the first Avery Dennison Training and Innovation Centre in the Asia Pacific region, located close to Red Bull Ampol Racing headquarters, with materials science capabilities to explore creative uses and applications for Avery Dennison’s portfolio of cutting-edge vinyl film and wrapping solutions not only for the demands of supercar racing. 

“As a global materials science leader, we are excited to empower partners, installers and graphics solutions professionals with the knowledge, technologies, and resources they need to succeed in the rapidly evolving graphics solutions industry,” said Chris Kilgour, General Manager and Senior Director, Graphics Solutions, Asia Pacific, Avery Dennison. 

This centre has services designed to help graphics solutions industry professionals in the production and installation of Avery Dennison products across key segments such as auto aftermarket, architectural, window films, and corporate branding. This centre also supports the ongoing development of the company’s highly valued technical services team across more than 10 markets in the region. 

“As an innovator, Avery Dennison looks forward to accelerating deeper collaborations with customers by offering them access to the same facilities and resources that we use with one of Australia’s finest racing teams, empowering them to develop their skills and push the boundaries of what is possible,” said Jordan Leach, Business Director, Graphics Solutions, Australia and New Zealand and ASEAN, Avery Dennison. “We believe that by investing in the next generation of graphics solutions professionals, we can continue to inspire, innovate, and contribute to the industry we love.” 

In developing its market-leading technical services, Avery Dennison has continually consulted with customers in ANZ and recently transformed its training courses to meet their growing needs. At the core of Avery Dennison’s training program is the Certified Installer network program, completely rewritten recently by the ANZ team to reward graphics solutions professionals with specialist benefits, recognition, and certification. All innovation capabilities and training sessions at this new centre are open to the company’s customers and partners in Asia Pacific.  


The new Avery Dennison Training and Innovation Centre has two wet and two dry vehicle wrapping bays and a fully-operational imaging room with printers and a laminating system, all within a 300 sqm environment. Its 150 sqm main floor space easily accommodates 4 large vehicles with ample space for trainers and trainees to work on the vehicles.


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About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products and solutions, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at www.averydennison.com.

A segment of the Avery Dennison Label and Graphic Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit graphicsap.averydennison.com.  

Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs, and codes or service programs are trademarks of Avery Dennison Corporation. Certain third-party trademarks and trade names used herein are the property of their respective owners.

Media contact

Crystal Bian
Avery Dennison