Avery Dennison Launches SP 3523 Opaque Matt, a PVC-free Film in Australia & New Zealand

Reinforcing their Commitment to Sustainability, Avery Dennison Graphics Solutions launches SP 3523 Opaque Matt PVC-free film. This film is being introduced as part of the Sustainable Print portfolio and is designed to provide a more sustainable alternative in a market primarily dominated by PVC products.

Avery Dennison, a global leader in Graphics Solutions, continues its increased focus on sustainability by launching the new SP3523 Opaque Matt, a PVC-free short-term promotional film in Australia and New Zealand. This move aligns with the company's efforts to expand its range of sustainable solutions and meet the increasing demand for eco-friendly products.

The SP 3523 Opaque Matt PVC-Free Film is a white, self-adhesive polyolefin film that is optimized for short-term applications, especially promotional graphics. Designed for use on flat and simple curved surfaces, it provides excellent opacity and a smooth, matte finish suitable for interior promotions. It is compatible with a wide range of printing technologies, including UV, and latex printing, giving customers the freedom to create high-quality graphics on the platform of their choice.

"We are excited to bring the SP3523 Opaque Matt PVC-free film to our customers in Australia and New Zealand," said Matthew Francis, Product Manager Avery Dennison Graphics Solutions, Australia & New Zealand. "This latest addition to our product line demonstrates our commitment to providing customers with innovative, sustainable, high-quality graphics solutions that meet their evolving needs and contribute to a greener future.."

The film is ideal for customers seeking to reduce their environmental footprint as it is non-PVC and contains no chlorine, phthalates, or other halogens. This reduces the emissions of volatile organic components (VOCs), which makes it a more sustainable option compared to traditional PVC films. In addition to being eco-friendly, the SP 3523 Opaque Matt offers excellent printability and handling, easy cutting and application on various substrates, and good opacity due to the grey adhesive, vastly improving overposting possibilities. 

Avery Dennison is strongly committed to operating a sustainable business and serving as a force for good both environmentally and socially and has set ambitious goals to reduce its environmental impact. The company's PVC-free films offer the same level of quality and durability as traditional PVC films while being safer and more sustainable.

The SP 3523 Opaque Matt PVC-Free Film is now available in Australia and New Zealand, and customers can place their orders through Avery Dennison's authorized distributors. For more information, please visit: graphicsap.averydennison.com