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AVERY DENNISON ADDS FIVE NEW SATIN AND GLOSS METALLIC COLOURS TO SUPREME WRAPPING™ FILM

Personalise your vehicle with Energetic Yellow from Avery Dennison Supreme Wrapping™ Film portfolio

Melbourne, Australia, August 22, 2019 – Avery Dennison Graphics Solutions today introduced five new satin and gloss metallic colours incorporating vibrant pigments unique to their Supreme Wrapping™ Film portfolio. 

These new colours of Hope Green, Passion Red, Fun Purple, Wave Blue and Energetic Yellow offer vehicle owners in Australia and New Zealand exciting ways to show off their personality and originality.  

“These bold new colours are designed to add a premium finish, enhancing contours and body work,” said Jordan Leach, Senior Business Manager for Avery Dennison Graphics Solutions in Australia and New Zealand. “With a prestigious metallic finish the new colours reflect the latest trends in automotive paint. Customers can instantly transform their vehicles to the latest in fashion and style." 

With its high-quality performance, reliability and durability, these new colours feature the patented Avery Dennison Easy Apply RS™ technology, providing high conformability and repositioning capability for the most demanding wrapping applications. The new colours are now available at all authorised distributors. The Avery Dennison Supreme Wrapping Film portfolio boasts of more than 120 colours and finishes for car wraps. For the full range of Supreme Wrapping Film available, please visit graphicsap.averydennison.com.

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science and manufacturing company specializing in the design and manufacture of a wide variety of labelling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical and retail applications; tags, labels and embellishments for apparel; and radio-frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs approximately 30,000 employees in more than 50 countries. Reported sales in 2018 were $7.2 billion. Learn more at www.averydennison.com

A segment of the Avery Dennison Label and Graphic Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit graphicsap.averydennison.com.

Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs and codes or service programs are trademarks of Avery Dennison Corporation. Certain third-party trademarks and trade names used herein are the property of their respective owners.

Media contact

Rebecca Mangion
Avery Dennison
rebecca.mangion@ap.averydennion.com

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