Avery Dennison adds five new Satin, Gloss and Metallic colours to Supreme Wrapping™ Film | Avery Dennison | Graphics
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AVERY DENNISON ADDS FIVE NEW SATIN, GLOSS AND METALLIC COLOURS TO SUPREME WRAPPING™ FILM

Rainer Lorz workshops in Australia and New Zealand

Melbourne, Australia, 09 March 2020 – Avery Dennison Graphics Solutions today announced the launch of its Autumn 2020 Coastal Collection for the company’s Supreme Wrapping™ Film portfolio. The five stunning on-trend colour options include premium Satin, Gloss and Metallic finishes to create stylish upmarket wraps and detailing.

The Coastal Collection is inspired by the cool natural hues encountered by the coastline in the autumn months. From vivid tones of the sunset, to the earthy undertones of a coastal cliffside, the new colours are both rugged and intense. The new colours feature: Satin Stunning Orange, Satin Cool Teal, Gloss Aqua Blue, Satin Metallic Black Rock Grey, and Matte Metallic Moss Green.

“The sense of adventure and exploration driven by beautiful natural landscapes were the creative inspirations for this new collection. There’s a tone and shade to match any journey – from the mountains to the sea and beyond,” said Jordan Leach, Senior Business Manager for Avery Dennison Graphics Solutions in Australia and New Zealand. “We’re excited to unveil this thoughtfully created collection, providing our customers with more options to create the looks that mirror their customers’ wants, needs and personalities.”

The Avery Dennison Supreme Wrapping Film Coastal Collection is launched today on 9 March 2020 and can be viewed online now by using the new Car Visualizer Tool. Please see graphicsap.averydennison.com

With its high-quality performance, reliability and durability, these new colours feature the patented Avery Dennison Easy Apply RS™ technology, providing high conformability and repositioning capability for the most demanding wrapping applications. The new colours are now available at all authorised distributors. The Avery Dennison Supreme Wrapping Film portfolio boasts of more than 120 colours and finishes for car wraps. For the full range of Supreme Wrapping Film available, please visit graphicsap.averydennison.com.

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science and manufacturing company specializing in the design and manufacture of a wide variety of labelling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical and retail applications; tags, labels and embellishments for apparel; and radio-frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs approximately 30,000 employees in more than 50 countries. Reported sales in 2018 were $7.2 billion. Learn more at www.averydennison.com.

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